The Trolley Bags Story

Mid 2010 – The first Trolley Bags were invented in Ireland by Paul Doyle when his pregnant wife sent him to do the food shop! After a frustrating trip to the supermarket, Paul came up with the idea of a system of bags which the trolley keeps open for you whilst packing at the supermarket and following many months of design and refinement, Trolley Bags were born.

April 2013 – Trolley Bags burst onto the scene when Paul took his ingenious idea onto the Irish Dragons Den where he made Dragons Den history by getting the quickest offer ever from dragon Gavin Duffy. Following the airing of RTE Dragons Den Series 5: Episode 7, Trolley Bags grow with popular demand and begin sales in Ireland.


People love Trolley Bags and sure why wouldn’t they. The real reusable bag, strong durable and great looking. And to top that all off, the best way to win the packing game that many people play at the supermarkets. In fact we were so popular we just couldn’t keep up with the demand.

Early 2014 – We took a small break whilst Trolley Bags is acquired by Packing Sorted UK. Following fine tuning and developments of the product to create an even better quality and functioning set of Trolley Bags in brand new colours. This refined prototype name Trolley Bags Original Vibe begins mass production ready for sale in the UK.

Empty Trolley Bags Original Vibe racked out in trolley

November 2015 – we relaunched our Irish website ! We were back online and available to all of our Irish customers, for delivery straight to their doorstep! We now had Trolley Bags Original for deep trolleys and Trolley Bags Express for the shallow trolleys.

2016 So far has been a very exciting year. With the arrival of new products. First the Trolley Bags Original Vibe got their Velcro tab that holds them together in the neat roll.

TB001 Held

Then the Pastels arrived. The Pastel Trolley Bags are our latest products, both still come in the Original and Express size, but instead of the bright colours of the vibe pastel bring a slightly more mellow feel to the shopping trolley experience.

TB003 empty

Next So whats to come …. Well 2016 will continue to be REALLY exciting. We have more products in the pipeline.

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